Natural language processing using white hat SEO

Your hosting provider may also provide tools that you can install such as an antivirus. Just like with any other business website, it's essential for e-commerce site owners to be aware of the potential pitfalls and be proactive about avoiding them. With exercise being so important nowadays, products such as …

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A focus on javascript to benefit search engine placement

Google has stated, "Our advice for publishers continues to be to focus on delivering the best possible user experience on your websites and not to focus too much on what they think are Google's current ranking algorithms or signals." If you have recently started your website, you might be confused …

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Making the most of SEO by understanding keyword research in a detailed manner

Guest blogging has become the darling of the SEO industry, but that doesn't mean that only SEO professionals can do it. Some development experience preferred: you've probably dabbled in coding enough to know how to Google for answers on StackOverflow Startup compatibility: you're comfortable with changing roles, blistering speed, and …

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Unlocking the mystery of splogs

Audit your site using tools such as Google's PageSpeed Insights or Pingdom's speed test to quickly compile a list of options to help give your site a little more zip. You may even need to review your hosting service if it's holding you back... In addition to publishing relevant, high-quality …

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Using Graphical Text

If the same content appears multiple times on your website, search engines must pick the best version of the content for the search results. That can go wrong. It is better to remove duplicate content from your website so that search engines can easily find the most relevant page on …

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Can a techie truly understand white hat SEO

Replace the slider with a static image and a CTA button. And when the search rankings are high, so is the traffic generated from search engines as well as social media sharing. Your business’ needs are undoubtedly unique, so you need to understand the features and figure out a way …

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The latest trends in mobile search

Another factor to take note is that web masters are advised to create content for their audience and not search engines. Write good content and key terms should naturally be included. Both of these tools are free, but will only check up to a certain number of URLs. Does storytelling …

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Dealing with Google negativity in relation to reporting

This is one of the best ways to link back to another site is by featuring them on your site. E-A-T, which stands for Expertise, Authoritativeness, and Trustworthiness, is the framework that Google raters use to assess content creators, webpages, and websites as a whole. Experience 20:20 Vision without …

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Be aware of rel=nofollow for links when working on text links

Google doesn't only consider on-page SEO score when ranking an article. It also takes into account many other factors like social media signals (shares, likes, tweets, follows, etc.), backlinks, domain authority, and many other off-page metrics. Duplicate content as an SEO issue is a major factor. Duplicate content is when …

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Make use of free tools to check webmaster tools

Since mobile users need things quick, it may be tempting to reduce your on-page content, but keep as many words on the page as appropriate to maximize the amount of content Google can crawl. People can access brands anywhere, at any time. Writing blog content is one of the best …

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What can you do about comment spam right now?

Accordingly, it's in your best interest to diversify the sources you use, seeking new sources whenever possible.If you've only been relying on the same handful of sources, you're bound to see a plateau in your returns. Title tags and meta descriptions are important elements of your website's content. The …

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Fresh ideas on how to improve your white hat SEO

Search engines are constantly evolving and changing their algorithm in order to keep up with the constantly developing new technology. Instead of focusing on general SEO, we recommend that you pick a more specific target audience who will be highly receptive to the specific type of SEO services you're offering …

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Here is a quick way to solve a problem with CTR

The approach to solving these problems is to handle with care. The basic premise of meta search engines is to aggregate these search results from many different crawler-based search engines, thereby improving the quality of the search results. While broad topics are still important, your content will be more hard …

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How does breadcrumbs improve search rankings?

The output of the monitoring phase is sets of data, typically organized in monthly report summaries. Ensuring your business information is 100% correct on Google My Business is essential. The quality and appeal of your work is far more important than the length, but the data points toward longer posts …

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Can link research help improve my search engine placement?

SEO is not hard. It does, however take time - it involves technical tweaks on your website, competitive analysis/content strategy, and building links from around the web. Before Google's algorithm was as mature as it is today, it was easy to achieve page-1 rankings through tactics such as repeating a …

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The hidden agenda behind hits

To "optimize" for a mobile-first index, make sure that what you serve to mobile users is the version of the content you'd want Google to index, not a pared down version, or a version that gets updated later than desktop, or version that redirects to the mobile homepage. But there's …

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Cognitive Message Strategies

To rank, you need authority. To have authority, you need links. To get links, you must be visible with people who create content. Therefore to rank, you need relationships. Change is the only constant you can count on in search engine optimization. Although we often say that the fundamental principles …

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Your key to success: long tail search

Make your site tell the users' browsers to cache its elements. That way, when the users visit your site again, it will load much faster, since the elements are already there on their computers. Your website's health will not only impact your SEO results but will also have a hand …

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Carve out time for concentrating on duplication

Standardized global brands also allow for the transference of best practices from one country to another. "Link building" is a term that SEO practitioners use to describe the process of building credibility. The idea is simple: people link to your website when they perceive your brand as a source of …

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Make it sufficiently broad in terms of 301 redirects

Getting a higher search engine ranking translates to more clicks on your page, and through that, more paying customers. When your business information is consistent across different listings and pages, it verifies for both search engines and patients that you are who you say you are. This document should contain …

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now and understand your audience

And don't let SEO take over your life - you still have to be out there doing business. Visual images often lead to more favorable attitudes toward the a Long- tail keywords are very useful because they can have very low competition and as such can provide you with very good …

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Turn your meta tags into a high performing machine

Optimising your website to rank higher on search engines is an important strategy to maintain online relevance in today's digital era. The measures can be combined with demographic information to supply marketers with a more complete understanding of the target market. Search engines mine web pages and other digital content …

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Be sure to use your long-tail search terms

Content Marketing involves creating and sharing content online such as blogs, videos, or social posts to create interest around your brand and business. While the way you craft your content and the copy of your website obviously have an affect on your SEO, it's important not to forget about the …

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Why most people will never be great at nofollow links

Over the years, SEOs have become really good at understanding keyword intent and segmenting the marketing strategy to match intent. They don't understand that it has an impact, how to leverage it, what to do with it, why it has the value that it has, and frankly why you can …

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Actionable tips on web 2.0 and Twitter

When you publish high-quality content about topics that relate to your industry, you present your experience and influence in the field. This helps you show off your authority and experience while building trust with audiences. This has a direct impact on my SERPs and helps to improve click-through rates. By …

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Everything you need to know about offsite SEO

Consumers make approximately 50 percent of all online purchase from mobile devices. The measures can be combined with demographic information to supply marketers with a more complete understanding of the target market. A newer email tactic involves weather targeting. Have you ever tried to buy artisan classic rocking horses round …

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Make the most of SEO by really understanding page rank

They can also originate from negative statements by a friend, seeing an advertisement that the potential customer did not like, or comments made in social media outlets about poor products and services and/or corporate misconduct. As search engines continue to mature and their understanding of concepts deepen, businesses will …

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Warning: These mistakes could destroy your doorway sites

It is important to note that, despite popular belief, having keywords in the domain name does not help your SEO and it won't help your website reach a global audience. Keyword density is a tireless SEO myth. The bottom line is that if you're focusing on a small group of …

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If stickiness is so terrible, why don't statistics show this?

While many old-school SEOs believe that link building techniques are now largely ineffective (or at least less effective than they once were), links are still critical to getting high rankings. Videos don't work for everyone, and some marketers argue that they do very little to help SEO. Yet, they can …

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What everyone ought to know about CTR

Writing blog content is one of the best ways to generate traffic and inbound links to your site. Marketers who blog consistently see up to 97% more organic links generated for their site. Guest blogging greatly contributes to that number if you've made that part of your content marketing strategy …

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Can RSS feeds help improve my search engine placement?

Even if you measure responses to several alternatives simultaneously, you still are severely limited in what you can test compared with the experimental methods that we will discuss, and do not have information about why people are responding as they do. Facebook, Twitter, Instagram, and Pinterest are the most widely …

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